Well looks like we got some good news. ASI wants to move forward with the project soon. They're aiming for a 2021 completion date so I would assume they'd begin sometime later this year or very early next year. Hopefully this one gets finished from start to end.
I stayed at the Varscona Hotel on Whyte Ave when I went up to Edmonton last summer and having that unimpeded access to a bunch of great bars and restaurants as a total newcomer to the city was awesome. Took all the work out of navigating and searching for a good place to eat/drink. I think this would be great for 17th.I'm talking directly on 17th, right in the action, which is more convenient for tourists.
This would be a fantastic addition. Just wish it wasn't Arlington at the helm.
If the franchise isn't chosen, this can be a serious vetting process that can take 12 months +. Boutique brand makes sense, I really like Kimpton as well. However, all the big brands have boutique labels now and allow for flexibility in design and have larger loyalty programs, which helps from an occupancy point of view.