$/sqft it's meaningfully more expensive than UpTen, SoDo, and Arris - granted at BLVD the amenities are good, location is promising, and finishes look solid. But it's still sandwiched between two urban highways, and mostly surrounded by parking lots. The layouts also fall flat for me, take a look:
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Starting at $1650/month, you get like 8 square feet of counterspace, a closet that won't fit the wardrobe of anyone I know, no balcony, a living room with the proportions of a bowling alley, and it looks like you'd have to pick between a "dining table" or a WFH desk. In Toronto it's a steal, in Edmonton it'd be highway robbery. Predictably, the market in Calgary is somewhere in the middle.
Given what's on the market, it wouldn't be my first choice for that amount. I'd expect leasing to be initially slow, but eventually reflect market vacancy, especially if tower development in the East end is slowing after Arris 2.