trtcttc
Senior Member
Isn't that what JW and W is doing though? Marriott groups the JW in with Ritz and St. Regis. And W is grouped with Luxury Collection, EDITION, etc. I'd argue they're at the lower end of the group, but it's still their highest tier brands. Or maybe I'm getting the district boundaries confused and those aren't in the Rivers district.Luxury brand might be debatable, but it's still generally considered a upscale brand. I honestly can't see them or any other upscale brand wanting to be in the rivers district unless it was already built out.
This article points to what you were saying, that the brand maybe isn't what it used to be, but also that they want to move it back into luxury brand territory.




